Our Story
SAGA was built on a simple conviction: nonprofits change the world, but the tools they’re handed too often get in the way.
Walk into almost any nonprofit and you’ll find a small, dedicated team doing the work of many. You’ll also find them spending their evenings wrestling spreadsheets, copying gifts between systems, and trying to remember which supporter they meant to follow up with. The relationships that fuel the mission slip through the cracks — not for any lack of care, but for lack of time.
The cost is real. Most nonprofits lose nearly half of their donors from one year to the next. Behind that number are thank-you notes never sent, loyal supporters who quietly drifted away unnoticed, and gifts never asked for — simply because the people doing the work were buried in busywork.
We started SAGA because modern AI changes this equation entirely. The drudgery — the data entry, the segmenting, the first draft of the thank-you, spotting the faithful donor who’s about to lapse — can be handled by intelligent software. That gives fundraisers back the one thing they never have enough of: time for the human work only they can do.
So we built SAGA as an AI-native donor CRM — not a decades-old database with “AI” bolted on the side, but a platform designed from the ground up so that intelligence runs through every donor record, every gift, and every campaign.
To help every nonprofit — no matter its size or budget — raise more, keep more of its donors, and spend more time on the mission that matters. We measure our own success by one thing: the dollars our customers raise and the relationships they keep.
We win only when nonprofits win. Every decision starts with whether it helps an organization raise more for the cause it serves.
Donors are people, not line items. SAGA is built to help fundraisers remember, understand, and thank the humans behind every gift.
World-class donor insight shouldn't be a luxury reserved for organizations with big budgets and bigger data teams.
Transparent pricing, no dark patterns, and data that always belongs to you. Trust is non-negotiable in mission-critical work.